Branding + Website Rebuild

ME OH MY COFFEE AND PIE
Local coffee and pie shop needed a digital presence that reflected their artisan quality and attracted both locals and tourists.

The Challenge
Their online presence wasn't giving off the warm, whimsical vibe their business is known for.
Me Oh My Pie is a local favorite in Northern Colorado with a well-known name, but their online presence wasn't giving off the warm, whimsical vibe their business is known for. With a second location open and patrons struggling to navigate online ordering, they needed consistent branding, clear navigation, and a way to showcase everything beyond the pie.
Me Oh My Pie is a local favorite in Northern Colorado with a well-known name, but their online presence wasn't giving off the warm, whimsical vibe their business is known for. With a second location open and patrons struggling to navigate online ordering, they needed consistent branding, clear navigation, and a way to showcase everything beyond the pie.
What I did
Deliverables




Branding & Style Guide
Website rebrand
SEO Optimization
Email Marketing Design
Deliverables




Branding & Style Guide
Website Rebuild
SEO Optimization
Email Marketing Design
Deliverables




Branding & Style Guide
Website Rebuild
SEO Optimization
Email Marketing Design
I redesigned their site to feel as cozy online as it does when you walk through the door with consistent branding across both locations, intuitive ordering, and clear paths to their full menu of coffee, breakfast, and lunch.
I redesigned their site to feel as cozy online as it does when you walk through the door with consistent branding across both locations, intuitive ordering, and clear paths to their full menu of coffee, breakfast, and lunch.

A digital front door
A digital front door
Created a consistent, welcoming look across their website and social media so the brand feels just as cozy online as it does in the shop.
Created a consistent, welcoming look across their website and social media so the brand feels just as cozy online as it does in the shop.
Built for the on-the-go local
Built for the on-the-go local
Redesigned the mobile experience so neighbors and tourists can easily check the menu or place a pre-order right from their phones.
Redesigned the mobile experience so neighbors and tourists can easily check the menu or place a pre-order right from their phones.


Smoothing out the hiccups
Smoothing out the hiccups
Mapped the full journey from first Google search to walking through the door, removing the friction that made online ordering a headache.
Mapped the full journey from first Google search to walking through the door, removing the friction that made online ordering a headache.
Menu
